As of November 1, 2023, Meta no longer requires business verification to increase your WhatsApp Business API messaging limits. You can now expand your daily messaging capacity from 250 to 1,000 unique contacts per day without completing the Meta Business Verification process.
How to Increase Your Messaging Limit
To increase your messaging limit, follow these steps:
- Engage with Unique Contacts:
- Send messages to 1,000 unique contacts within a rolling 30-day period.
- Maintain a High-Quality Rating:
- Ensure the quality of your messages meets WhatsApp standards.
Tips for Maintaining a High-Quality Rating
To keep your messaging quality high, follow these best practices:
✅ Adhere to Policies:
- Comply with the WhatsApp Business Policy and Commerce Policy.
✅ Send Messages to Opted-In Users Only:
- Ensure recipients have explicitly agreed to receive messages from your business.
✅ Personalize Your Messages:
- Avoid generic greetings or introductions. Craft messages that are tailored, relevant, and valuable to your audience.
✅ Limit Daily Messaging Volume:
- Don’t overwhelm customers with excessive messaging.
✅ Optimize Informational Messages:
- Make content concise and impactful while maintaining relevance.
Track Your Messaging Limit Increase
You can monitor your messaging activity and limit increases directly within WhatsApp Manager. Keep an eye on the number of messages sent over the rolling 30-day period to ensure you’re on track.
Ready to Grow Your Reach?
Leverage this opportunity to engage with more customers effectively. Plan your messaging strategy and use WhatsApp to connect with your audience like never before.
For further assistance, reach out to WePOS Support at support@wepos.ai.
